John Ayers Marketing

John Ayers Marketing Blog

Are social media signals used in Googles update?

Are social media signals being used in this next Google update? Is Facebook, Twitter and all the other social media signals impacting your search engine rankings? Do we now know they are from Matt Cutts at Google himself? So we know small changes in Google’s algorithms happen daily and sometimes, multiple times per day. Similar […]

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Why marketers should continue to send you e-mail

Do you ever find your in-box jam-packed with all that email? Well, there is a reason to the madness. It still works today, yes, it does. In fact it is nearly 40 TIMES more effective than Twitter and Facebook combined to acquire customers. Actually 91% of all US customers use email daily and the rate […]

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How Google Works

Great animated infographic on How Google Works put together by our friends at Quicksprout. If you want to know what goes on behind the scenes at Google (and what they are talking about with bots and spiders) then here is a quick sumary. G Courtesy of: Quick Sprout John Ayers is one of the contributing […]

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Four Simple Ways to Maximize Your Facebook Ads

As a strong proponent of mixing in real-time advertising, one has to analyze the many different options to choose from.  For a majority of businesses, Facebook ads can be an extremely affordable and effective way to drive additional traffic and begin seeing results immediately.  The traffic growth of Facebook continues to increase exponentially and optimizing […]

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