John Ayers Marketing

John Ayers Marketing Blog

Are you John Ayers?

Well.. I guess there are a few of us with that name. I know there are 493 people in the US with the name John Ayers (Pronounced like John Airs) according to the White Pages. Several even located in Arizona. Who knows how accurate that is. I didn’t think it was a very common name. Well, John […]

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Four Simple Ways to Maximize Your Facebook Ads

As a strong proponent of mixing in real-time advertising, one has to analyze the many different options to choose from.  For a majority of businesses, Facebook ads can be an extremely affordable and effective way to drive additional traffic and begin seeing results immediately.  The traffic growth of Facebook continues to increase exponentially and optimizing […]

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Should I advertise on Facebook in 2014?

According to a end of year 2013 study completed by Nanigans, the average CPC (Cost Per Click) in 2013 with Facebook increased 35%. The Cost Per Impression increased a staggering 186% ! Should I advertise in 2014 on Facebook? If the prices are increasing that must mean it is working , right? Well.. yes. Exactly. Facebook […]

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Why marketers should continue to send you e-mail

Do you ever find your in-box jam-packed with all that email? Well, there is a reason to the madness. It still works today, yes, it does. In fact it is nearly 40 TIMES more effective than Twitter and Facebook combined to acquire customers. Actually 91% of all US customers use email daily and the rate […]

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